The low calorie rice market refers to the food business segment that manufactures rice products that are fewer in calories than ordinary rice. Low calorie rice is intended for health-conscious consumers seeking better alternatives without sacrificing flavour. Low calorie rice is created from a variety of rice varietals, including basmati, brown rice, wild rice, and jasmine rice. These rice cultivars are treated to eliminate some of the carbs and starches that contribute to their calorie content, resulting in a lower-calorie product with the same nutritional value.
Some of the key players in the low calorie rice market include Tilda Rice, Uncle Ben’s, Mars Food, and Kohinoor Foods. These companies offer a variety of low calorie rice products, such as microwavable rice, flavored rice, and instant rice, to cater to the diverse needs and preferences of consumers.
The low calorie rice market is expected to grow in the coming years, driven by the increasing demand for healthier food options and the rising awareness of the health risks associated with a high-calorie diet. The growing trend towards plant-based diets and the increasing incidence of obesity and related diseases are also contributing to the growth of the low calorie rice market.
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Key findings of the Low Calorie Rice market study:
- The report provides a present market outlook on Low Calorie Rice. Additionally, the Low Calorie Rice market share is anticipated to grow with a CAGR of 2.2% in the forecast period.
- Regional breakdown of the Low Calorie Rice market based on predefined taxonomy.
- Innovative manufacturing processes implemented by Low Calorie Rice vendors in detail.
- Region-wise and country-wise fragmentation of the Low Calorie Rice market to grasp the revenue, and growth outlook in these areas.
- Changing preferences among consumers across various regions and countries.
- Factors (Positive and Negative) impacting the growth of the global Low Calorie Rice market.
- Low Calorie Rice price, market share, and Trends forecast for assessment period 2021-2031
The Low Calorie Rice industry is dominated by some prominent players including
- Shafi Gluco Chem.
- Paras Group
- Associated British Foods plc
- Agarwal Group of Industries
- Jain Group of Industries
- Muerens Natural.
- Cargill, Incorporated
- Kowa India Pvt.Ltd
- Adani Wilmar Limited
- Asharam & Sons Pvt. Ltd.
- SACCHETTO S.p.A
- RIBUS, Inc
The competition in the sector is driven by key parameters such as product price, targeted customer base, and strategic marketing. Major players in the market focused on the Low Calorie Rice market innovation by investing more in research and development. Furthermore, the industry players are focusing on the extensive usage of online distribution channels for enhanced cost-effectiveness. The sustainability in the supply chain is a decisive factor for Low Calorie Rice brands leading to an impact on the margin profits of firms.
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Global Low Calorie Rice: Market Segmentation
· On the basis of nature, low calorie rice market can be segmented as
· On the basis of type, low calorie rice market can be segmented as
- Long Grain
- Medium and Short Grain
· On the basis of application, low calorie rice market can be segmented as-
- Breakfast Solutions
- Bakery and Confectionary
- Baby Food
- Household (Retail)
· On the basis of packaging, low calorie rice market can be segmented as
- Paper Bags
- Bottles and Jars
- Stand-up Pouches
· On the basis of distribution channel, low calorie rice market can be segmented as
- Direct Sales
- Modern Trade
- Convenience Stores
- Departmental Store
- Specialty Store
- Online Retailers
- Other Sales Channels