The selling of drinking fountains made especially for animals like cats and dogs is referred to as the “pet water fountains market.” These fountains are meant to continuously supply dogs with fresh, flowing water and are often constructed of sturdy materials like ceramic, stainless steel, and plastic. Pet owners who want to make sure that their animals always have access to fresh, clean water are the ones who are driving the market for pet water fountains. The industry is anticipated to expand as the number of people owning pets rises and as pet owners’ concerns about the health and welfare of their animals grow. The creation of fresh, cutting-edge features and designs is also anticipated to fuel this market’s further expansion.
The study provides a thorough market analysis of pet water fountains. Fact.MR just released a new report that contains historical data, market forecasts, and details on the current state of the business in several sectors. The study also contains data on pet sales and demand.
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Global Pet Water Fountain Market: Segmentation
A segmentation table of the global pet water fountain market has been provided below on the basis of material, pet, drinking level, mechanism, filtration, sales channel, and region.
- Ceramic and Stoneware
- Single Drinking Level
- Multi Drinking Level
- Battery/ Electricity-based
- Charcoal Filters
- Multi-Level Filters
- Without Filter
- Pet Supply Stores
- Supermarkets and Hypermarkets
- Online Retail
- North America
- Latin America
- East Asia
- South Asia
- Middle East and Africa
Key Takeaways of Pet Water Fountain Market
- Plastic-based pet water fountains accounted for more than 50% of the market in 2018. Decelerating costs of plastic-based pet water fountains as compared to steel, ceramic & stoneware variants makes plastic-based pet water fountain a preferable option for pet owners.
- East Asia accounts for more than 1/5th of pet fountain market share, and is expected to exceed the European market by end of forecast period. Pet ownership rose at an abrupt pace in the past three-four years in East Asia, consequently leading to high growth in pet water fountain market.
- In 2018, pet supply stores were the largest revenue streams for pet water fountains. However, by the end of forecast period, online stores are expected to surpass it.
- Pet fountain market is consolidated with top three players accounting for more than 55% of revenue share. Hagen Group leads the competition with a strong performance of its brands Catit, Dogit and Zeus in the global market.
Top Players Expanding in Asia-Pacific through Differentiating Strategies
In the Asia-Pacific region, companies are expanding their operations to tap into the growing market. Some of the top players are expanding their presence by adopting differentiating strategies such as:
- Localization: Adopting local languages and customs to better connect with the target market.
- Innovation: Developing products and services that cater to the specific needs of the Asia-Pacific market.
- Partnership: Forming partnerships with local companies to leverage their expertise and market knowledge.
- Customer experience: Focusing on delivering an exceptional customer experience to stand out from competitors.
Digitalization: Investing in digital technologies such as e-commerce and mobile payment systems to reach a wider audience.